Based on the market changes, 10Fold updated U.S. data and expanded on concepts introduced in 10Fold’s 2024 Marketing Spend Strategy report. Bigger Budgets Don’t Translate to Higher KPIs While ...

The B2B Content Marketing 2020: Benchmarks, Budgets, and Trends—North America report, sponsored by our friends at Sitecore, does show a notable increase in the proportion of those who are successfully ...

We look at the findings from the latest IPA Bellwether report, with insights from experts across the marketing industry. Overall marketing budgets for Q1 2025 fell for the first time in four years, ...

Though social media spending is projected to constitute a growing share of companies' overall marketing budgets over the next 12 months, CMOs say, integrating social marketing into their overall ...

Based on the market changes, 10Fold updated U.S. data and expanded on concepts introduced in 10Fold’s 2024 Marketing Spend Strategy report. Bigger Budgets Don’t Translate to Higher KPIs While ...