The Google Analytics Blog announced that they are currently adding support for Bing in the search referral reports. I actually noticed Bing showing up in the Google Analytics search referral ...

A week later, Google added Microsoft's new search engine, Bing, to Google Analytics. Last week we reported that webmasters were frustrated that Bing was not available in the search engine referral ...

Microsoft faces backlash after Bing mimics Google's interface, sparking criticism from Google Chrome's security chief.

A sneaky new behavior that Microsoft has implemented in Bing attempts to hide the fact that people are using Bing whenever they try to get to Google. Bing is a perfectly fine search engine, but ...

Bing is using a clever new trick to convince users into thinking that they're using Google by changing the look of the site.

Bing has a new look and name. Microsoft's search engine is now being called "Microsoft Bing," which is using an updated logo. In a blog post Monday, ...

Microsoft's latest move to convince Bing users to stop switching to Google Chrome includes a new comparison banner promoting the perks of using the default Windows browser.

Soon this will be available both as referrer data so that analytics tools, like Google Analytics, can show it and also within Bing Webmaster Tools performance reports.

The integration of ChatGPT into Bing hasn't boosted the Microsoft search engine's market share at all. Experts view Bing's revamped efforts as interesting but not disruptive to Google's dominance ...

Microsoft’s been accused of using underhand tricks that push the use of the Bing search engine at the expense of Google – and the outcry has prompted a senior Google employee to speak out.

Catalyst Group finds in a small case study that while users say Microsoft's Bing search engine provides an overall superior experience to Google's search engine, users will remain loyal to Google ...

“Google” is the most searched term on Bing “by far,” according to a lawyer working for Google’s parent company, Alphabet. According to Bloomberg, Google made the argument while trying to ...