With the UK’s general election just days away, British voters have seen their TV screens, mailboxes and newsfeeds fill with color. Just like commercial brands, political parties know that using ...

Figuring out the ever-changing political landscape in the United States can be challenging. This is especially the case if ...

The iconic red and blue color-coding of U.S. political parties, representing Republicans and Democrats respectively, is a relatively recent tradition that became standard during the 2000 ...

Compared to light and shadow, or even the crimson hue of our bodies’ blood, blue is a rare color in nature. Few plants or animals are truly blue. Even so-called blue jays and blue morpho butterflies ...

When Republicans Became ‘Red’ and Democrats Became ‘Blue’ The 2000 presidential election cemented the color-coded nature of political parties.

The background color is inspired by International Klein Blue, a hue that the artist Yves Klein first mixed in the 1950s, using it to make an array of monochromatic paintings until his death in 1962.

The Conservative Party, meanwhile, has historically adopted all the colors of the United Kingdom’s flag — red white and blue — in order, perhaps, to promote itself as a defender of British ...