Some people see a white and gold dress in dark shadow. Some people see a blue and black dress washed out in bright light. Some people see one interpretation and then switch to the other.

This particular dress was particularly confusing because to some it appears blue and black, while to others, it is clearly white and gold. What began was a debate for the ages.

The infamous white and gold or blue and black dress that went viral turns 10. TODAY looks back at this pop culture moment and asks what color do you see?

Blue and black or white and gold? A decade later, it turns out the ultra-viral optical illusion dress was also a boon to scientific advancement.

Keir Johnston, the man behind the black-and-blue viral dress that broke the internet in 2015, is charged with allegedly trying to kill his wife, Grace Johnston, in March 2022.

Blue and black or white and gold? A decade later, it turns out the ultra-viral optical illusion dress was also a boon to scientific advancement.

WASHINGTON — It was a debate that captured the internet's attention and caused division worldwide: "The dress." Was it white and gold or black and blue? The infamous photo posted on Tumblr in ...

While the dress is physically black and blue, a poorly lit photo sparked intense debate across the internet 10 years ago with some seeing it as white and gold.

News: A dress that appeared white and gold to some viewers and blue and black to others captivated the Internet.