Burger King released a total branding redesign, including a new logo. The logo signals an embrace of a more classic look, emphasizing the whopper. Burger King is investing in the app and drive ...

Designers told Insider that Burger King's new look successfully incorporates the brand's original design while appealing to modern sensibilies.

American fast-food restaurant Burger King has rebranded for the first time in 20 years with a revamped logo, packaging and uniforms designed by creative agency Jones Knowles Ritchie.

(CNN) - Burger King’s branding is getting a whopper of a makeover. The fast food giant is changing its logo for the first time in more than two decades. The updated logo ditches the blue curve ...