The FTC advises consumers to look at a variety of sources and check whether a website or its reviews are independent or ...

In an era where 92% of consumers read reviews before buying, that little star rating can make or break a purchase. But experts say 30% of reviews may be fake. How can you tell what’s real? From ...

A photo taken by Mercy Chefs showing the destruction in Jamaica after Hurricane Melissa made landfall. Read full article: Relief organization brings hope to hurricane-ravaged Jamaica as people wander ...

Online shopping has become second nature for most of us, but with it comes a growing problem that affects millions of purchasing decisions every day. Research suggests that roughly 31% of reviews ...

Do the 60-second smell test: Look for copy-paste praise (“I was skeptical…,” “game-changer”), multiple reviews in 24 hours, and sketchy profiles Check the content, not just stars: Mismatched details ( ...

Trust is a critical currency in the digital economy, but the problem of fake reviews is rapidly undermining it. This is because the problem, once isolated to shady sellers, has become a sophisticated, ...

Online shoppers put a lot of weight on product reviews. A study by Northwestern University found that shoppers are 270 percent more likely to buy a product if it has five reviews versus one with no ...

I miss the days of the early web when most things online felt legit—back before the proliferation of bots and generative AI. The modern web has drastically changed, and it feels like “fake” content ...

Nearly 95% of consumers check online reviews before purchasing a product or service. They provide a valuable signal of trust for buyers based on other people’s firsthand experiences, and sellers rely ...

Google just filed a lawsuit against scammers behind over 10,000 fake business listings on Maps. It’s not just a big tech story, it’s a major moment in the ongoing fight against fake reviews and online ...

A new study found that many consumers tend to fall for fake online reviews as a result of “truth bias” – the tendency for people to believe that others are telling the truth, even when there's little ...