Pro Cheer League is billed as the first professional cheerleading league for athletes 18 and older designed to give cheerleaders the chance to keep competing after college.

Varsity Spirit is starting a professional cheerleading league that promises to pay athletes, joining the crowded niche sports market that already includes softball, volleyball, 3-on-3 basketball ...

In 2021, the International Olympic Committee recognized cheerleading as an official sport, but Webb says there was pushback. “They were reluctant to take it seriously first of all.