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Nearly nine in 10 non-alc beer drinkers are reaching for the option simply to moderate their intake of alcohol. The best part is business overall is benefiting as only 40% of the volumes sold ...
This is where Corona Cero, the non-alc version of the Mexican lager, comes into play. The broad appeal of the golden-hued beer, known for often served with a wedge of lime, ...
Corona parent AB InBev tackles stigma of non-alcoholic beer by pitching it as a healthy and nutritious adult version of soda. BY Christiaan Hetzner. Anheuser-Busch InBev CEO Michel Doukeris, ...
He added: “Even if you can still market Guinness 0.0% as the non-alc beer of the premiership, if [the] Guinness alcoholic version is being sold in a brown paper wrapped can with a picture of a ...
Corona's new drinks, which weigh in at less than 199 calories per 12-ounce serving and 4.5 percent alcohol by volume, are the latest products in a trend that shows no signs of cooling off.
Earlier this year, Corona released Corona Non-Alcoholic, a beer designed to taste the same as the original but with less than 0.5% alcohol by volume. Molson Coors also introduced Coors Edge , a ...
Anheuser-Busch InBev has struck a deal for its non-alcoholic Corona Cero brand to be the global beer sponsor of the Olympic Games through to 2028. The deal, agreed with the International Olympic ...
Non-alc beer leads the category with 86% of sales and 32% growth in 2024, according to IWSR. Wine follows at 11% (+18% YoY), while spirits, though just 3% of the market, are the fastest-growing ...
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