Google Ad-Tech Users Can Target National Security ‘Decision Makers’ and People With Chronic Diseases
Segments accessible through DV360 that target Americans with asthma contain at least hundreds of millions of mobile IDs—among them, a list simply titled, “People who have asthma.” ...
The primary objective sought to make 1P DMP-collected data eligible for YouTube and Facebook, fostering audience data consolidation across The Trade Desk (TTD) and DV360. Two key objectives were ...
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