Adobe, which of course offers its own digital marketing optimization tools via the Adobe Marketing Cloud, released a study today in which it asked over 1,000 marketers what they were doing to ...

By integrating AI across the funnel, Stitch Fix, the online personal styling platform, reported a 9% year-over-year increase ...

Ready for another transformative year for marketing, with AI, personalization, and evolving technologies taking center stage? To stay competitive in 2025, marketers need a clear understanding of ...

Explore the top six digital marketing agencies that excel in delivering unparalleled on-page optimization for enhanced online visibility and performance. INTERNATIONAL BUSINESS TIMES NEWSLETTER SIGNUP ...

Data-driven testing is nothing new, but four key trends point to a breakout year for optimization. BY Jeff Cram 4 minute read Most will agree that 2012 was a banner year for marketers and digital ...

Cooke said, “We’re talking about a 150-year-old company, steeped in retail tradition, that is now on the forefront of digital marketing, optimization, and e-commerce.” ...

More than half of marketers say video is on the top of the charts for supporting social media marketing objectives. And 93% of companies have acquired customers through a social media video.

Valencia marketing firm Hennessey Digital, specializing in services for law firms, has been acquired by Herringbone Digital, ...