More than anything, a logo is the main identity of a sports team's brand. ... Ahead of the 2023-24 season, let's take a look at all 32 NHL logos and rank them from worst to first.

A re-imagining of the team's original logos, the Sabres were lucky to get rid of their slug-like logo which plagued the team's uniforms from the 2006/2007 season until 2010.

With the NHL season now drawing closer to an end, we are left with the best teams in the league. Here are the 10 best logos in the NHL regardless of record. 10.

The video only lasts a minute and 25 seconds, but it's a rather fun historical trip through the NHL's history from humble beginnings to the 30-team league of today.

LOOK: Here are NHL teams represented as fictitious companies, complete with logos and slogans Imagining what each NHL team would look like if it morphed into another company By Pete Blackburn ...