Advertising can be typically be grouped into two categories: above-the-line and below-the-line advertising. Above-the-line advertising is typically marketing that is done by ad agencies and ...

Ad copy is a critical component of ad relevance. Here are five examples of PPC ads that get relevance and quality right.

Examples of Ad Valorem Tariffs Ad valorem tariffs are commonly used across different industries to manage trade, safeguard domestic markets and generate revenue.

Mobile advertising is advertising designed to appear on mobile devices such as smartphones and tablets. It is optimized for the small screen space available.

Twitch’s new ad rules will hurt streamers, charities, and brands Twitch’s new rules governing how certain kinds of ads can be displayed has caused confusion, fear, and anger among streamers.

Those targeted ads were an example of “passive” personalization. Passive personalization collects customer data “whether [customers] know it or not” and uses it to communicate with customers, said ...

The Republican nominee for US Senate in Washington both touted her “pro-life” anti-abortion view and asserted her opposition to a federal abortion ban in a new ad on Thursday, as Republican ...

Examples of Ad Valorem Tariffs Ad valorem tariffs are commonly used across different industries to manage trade, safeguard domestic markets and generate revenue.

Examples of Ad Valorem Tariffs Ad valorem tariffs are commonly used across different industries to manage trade, safeguard domestic markets and generate revenue.