In summary, Google Ads’ updates to Video Reach Campaigns reflect the changing ways people engage with YouTube content, and they offer brands a new, efficient way to achieve marketing goals.

Google’s Matt McDonald will be speaking at CTV Connect on March 13-14 in New York. Click here to register. Ten years ago, YouTube was just a place to watch video clips. To keep up with changing ...

Google is bringing video ads to Search, Image, and Shopping results in the U.S. and Canada, ... offering a detailed look at its next evolution of shoppable video ad formats, ...

Google has published a new help document named About Video ads across Google surfaces. As you know, Google announced new video ad formats at Google Marketing Live and we've seen Google testing ...

30 seconds: Maximum length of new video ad format. Between the lines. This move addresses a key challenge in gaming advertising: maintaining user engagement without disrupting gameplay experiences.

April 1 (Reuters) - Roblox (RBLX.N), opens new tab on Tuesday launched a new format of video advertising on its gaming platform and announced a partnership with Google (GOOGL.O), opens new tab to ...

Google is bringing its Google Ad Manager tech to the platform to help quickly scale Rewarded Video, along with other ad formats for brands and agencies, Roblox added.

Google Ads offers a variety of ad formats tailored to different campaign types and goals, including app, display, local, performance max, search, smart, shopping and video ads.

FILE PHOTO: A sign is pictured outside a Google office near the company's headquarters in Mountain View, California, U.S., May 8, 2019. Photo taken May 8, 2019. REUTERS/Paresh Dave/File Photo ...

Google is bringing its Google Ad Manager tech to the platform to help quickly scale Rewarded Video, along with other ad formats for brands and agencies, Roblox added.

Roblox on Tuesday launched a new format of video advertising on its gaming platform and announced a partnership with Google to help boost the growth of its nascent ad business. Gamers can choose ...