I'm still working on my recent interview with a Hot Wheels collector. Taking photos of all the cool castings takes time. But I hope to deliver on my promise soon enough. You can't just tell how ...
Mattel, Inc. (NASDAQ: MAT), a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world, today announced the launch of the first-ever ...
We're sure you're by now well aware that musty, dusty cases of 1960s and 1970s Hot Wheels moldering away in the attic may—or may not—have some treasure contained within. No, we don't mean treasure of ...
When Mattel introduced Hot Wheels back in 1968, the 1:64 die-cast cars were almost an instant hit. Using television to advertise the bright little cars with moving wheels to a wide audience likely ...
“Mattel Brick Shop and Hot Wheels brand collaborations provide adult collectors and auto enthusiasts alike the ability to interact with their favorite vehicles, like these storied Audi Models, in an ...
Kids are still playing with Hot Wheels, those gleaming toy Camaros, Cougars and Corvettes you got for Christmas or your birthday, years and years ago. But those kids, who are sending new and even ...
EL SEGUNDO, Calif.--(BUSINESS WIRE)--Mattel, Inc. (NASDAQ: MAT), a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world, today ...