An infographic (below) from Salesforce looks at what key email metrics mean and explores how you can use them to optimize your campaigns. Although the piece is focused on insights provided via ...

Everyone is suffering from inbox overload. A few tips to make sure your internal emails cut through the noise.

And like other websites you may manage, you could look at traditional metrics to determine how well it is working. You might look at the number of page views or time spent on a page, for example.

Omnisend, the ecommerce marketing automation platform, today announced their latest email marketing statistics (including marketing automation and Black Friday metrics) based on 128,000 email ...

PoliteMail released its annual Internal Communications Benchmarks report, a comprehensive study based on 1.5 billion employee emails sent in 2020.

To see all eight steps and better track your experiential marketing campaigns, check out the infographic, which is based both on Limelight's internal data from thousands of activations for Fortune 500 ...

An overwhelming majority of internal communicators (93%) said email is the most-preferred channel for reaching employees, followed by virtual and video meetings (83%) and corporate intranet (41%).