And when in 1947 the first car appeared with the Ferrari name, the cavallino rampante was its badge. Ferrari put the horse on a yellow shield because, he said, it was the colour of Modena.

Explore the fascinating stories behind 11 iconic vintage car logos. Learn how design, history, and identity shaped these ...

These 10 car brands have the most iconic logos in the world. ... Italian sports car companies know how to draw people in with colorful patterns and beautiful designs on the logos of their cars.

Car logos tend to be complicated affairs, but not when it comes to Citroen. Also part of Stellantis with Abarth and Alfa Romeo, Citroen is known the world over for its chevrons, a pair of inverted Vs.

The logos that represent car brands and models often act as a proxy for an otherwise ever-evolving and amorphous concept, so they had better be good ones. When someone thinks about Mercedes-Benz, what ...

The fire-red Italian cars are more akin to works of art than four-wheeled modes of transportation. Even the yellow logo with the prancing horse emblazoned on each Ferrari has become recognizable ...

Italian car company Lancia is being reborn as an EV-only brand. ... The brand is also getting a new logo, the eighth in its 116-year long history, which harks back to its 1957 design.

Fiat Throws Shade At Italian Gov. With No-Logo 500e Ad. Fiat says that even if they remove all the emblems and logos from the 500, it will still be recognizable as a product of Italy ...

Fiat, the Italian car brand best known in the United States for its tiny, retro-styled cars, is putting its name on an apartment building across the river from Manhattan. While Fiat isn’t the ...