Now, thanks to a partnership with Frito Lay, gamers can engage in horticultural battle as a new, perhaps unexpected, character: Chester the Cheetah, Cheetos’ puckish spokesfeline.

To do this, Chester Cheetah doesn't just call upon food mascots, but characters from a number of famous Super Bowl commercials including Mr. Clean and the Energizer Bunnies.

Chester Cheetah has been busy devising new ways to enjoy Cheetos snacks. According to Frito-Lay, he has been “leaving his mark” - (orange Cheetle dust) - on foods including Cheetos Popcorn and ...

The town of Chester, Montana — a tiny little spec on the map that is home to about 1,000 people — has found itself in the center of a hotly-contended political battle.

This Cheetos Chester Cheetah Flamin’ Hot Glow-in-the-Dark 6-Inch Action Figure features stylish kicks, sleek shades, and paws covered in Cheetle (Cheeto dust – from all the obvious munching)!