The future of the NBA’s business in its most lucrative overseas market may be in doubt, but the league’s jersey patch sponsorship program received a vote of confidence from executives heading ...

LAS VEGAS -- NBA jerseys almost certainly will feature small sponsorship patches on the shoulder area in two years, a move that league officials estimate could generate $100 million in revenues ...

The NBA approved a patch-sponsorship program to begin in the 2017-18 season, allowing teams to showcase one client on the front left shoulder of a player’s jersey. The program, originally a ...

NBA team sponsorships were up 8% year over year to $1.62 billion this season, according to third-party data firm SponsorUnited. The rise of jersey patch partnerships contributed to the uptick, and ...

The sponsor patches on NBA team's jerseys have absolutely nothing to do with what kind of offense a team does or does not run, but that does not make this point by New York Daily News reporter ...

NBA teams notched $1.62 billion in sponsorship revenue this season — an increase of 8% since last year, and 91% from $850 million five years ago, according to third-party data firm SponsorUnited.