It may seem like the discounts on National Ice Cream Day are as endless as the flavors to choose from, but keep in mind that ...

Chef Julia Child once said, "With enough butter, anything is good." The rich flavor of butter has been a staple in cooking ...

At first glance, Nutter Butter’s TikTok presence is, in a word, confusing. Its highest-viewed video, at 12.3 million views, features eerie music and a slideshow of a Nutter Butter family. The ...

For the past month TikTok users have been commenting on Nutter Butter’s account. “You good?” asked one. “Nutter Butter are you paying for my therapy or?” asked another.

The cookie sandwich brand’s videos — funny, disturbing, fever-dreamlike — rack up tens of millions of views. The secret is lots of lore without much sense, the campaign’s strategists explain.

Nutter Butter’s TikTok following has more than doubled since September 11, when one of their hard-to-explain videos went viral.

Reviving Nutter Butter: A Bold Move to Capture Gen Z Nutter Butter, a 55-year-old brand, faced a major relevancy problem. The once beloved peanut-butter childhood snack of today’s parents and ...

By Vanessa Yurkevich, CNN (CNN) — For the past month TikTok users have been commenting on Nutter Butter’s account. “You good?” asked one. “Nutter Butter are you paying for my therapy or ...

The dairy-free butter is cultured, churned and made with real, organic ingredients that appeal to both dairy and dairy-free enthusiasts alike.