In his 1976 book The Selfish Gene, Dawkins wrote: “Examples of memes are tunes, ideas, catch-phrases, clothes fashions, ways of making pots or of building arches.

'One does not simply ask for a drink' instead of 'One does not simply walk into Mordor' – that sort of thing." "They'll probably be my unintended legacy.” The meme is one of the most popular ...

Unless one is K Narayanan. Take a look at how it all began; the many memes in our offline world; and why so many internet ones are now so befuddling In 1918, during his second term as president of ...