Pakistan’s travel and tourism market is projected to generate over $4 billion in revenue by 2025, according to The News, ...

At present, the blue economy contributes only around 1.5% to 3% of Pakistan's GDP, but with well-planned strategies, this ...

The primary reason tourism has not flourished – particularly foreign tourism – is the concerns over security and a lack of ...

The popularity of Northern Pakistan as a must-visit destination has grown considerably but now poses an environmental ...

Pakistan’s successful participation in ITB Berlin 2025 reaffirmed its dedication to enhancing its global tourism presence, ...

Interest in Northern Pakistan is soaring, with the BBC, CNN and Financial Times all recently naming the region as one of the must visit destinations for 2025. In 2024 the Giglit-Baltistan region saw a ...

Pakistan tourism officials and professionals made their way to this year’s ITB Berlin, actively promoting their nation in ...