Pantone knows Barbiecore pink was a huge color the past few months. Here's why they chose Viva Magenta as the 2023 color of the year instead.

His color book "evolved into the Pantone color chart," according to Lewis. "Ridgway's Colors" are still used today by mycologists, philatelists and food colorists, according to Lewis' 2012 book.

After a year of hardship — shootings, war and uncertainty regarding artificial intelligence — the Pantone Color Institute has announced that Peach Fuzz, a warm and fuzzy hue between pink and ...

Pantone has announced its next Color of the Year. The company shared on Thursday that the Pantone Color Institute has selected PANTONE 17-1230 to take the coveted spot for 2025.. To most, the ...