Seagram isn’t talking, but it’s clear that the firm thinks it has an opportunity, considering the sales surge of microbrews, which now account for something less than 5 percent of all beer ...

refusal to accept his ads. ”I can surmise that they are concerned about losing revenue from beer and wine advertising, but if they appear selfish and protectionist, they are going to lose.

Seagram's hard sodas, newest entry in booming drinks sector, are made in Rochester. Published: Mar. 03, ... Jed's Hard Root Beer soda from F.X. Matt Brewing Co. of Utica. ...

Seagram’s Hard Sodas joins a growing field of carbonated alcoholic beverages that includes heavyweights such as Anheuser-Bush InBev and its Best Damn Root Beer and MillerCoors' Henry Hard Soda ...

Spirits company Diageo is selling 19 lower-end brands including Seagram’s VO Canadian whiskey and Goldschlager cinnamon schnapps to US-based Sazerac for $550 million, as it focuses on its pre… ...

Seagram's 7 Continues 'Comeback' With Dive-Bar Branding Campaign - 10/05/2018 Diageo looks to reposition the affordable brand as a "smooth, casual" whiskey for unpretentious, camaraderie-loving ...

Beer and spirits producer Diageo North America announced June 11 that its blended American whiskey, Seagram's 7 Crown, will use bottles made from 100 percent recycled PET.

Diageo is selling its Seagram’s VO whiskey label and 18 others to Sazerac for $550 million, with plans to plow the proceeds into repurchasing shares. Diageo selling Seagram’s VO, 18 more for $550M ...

Coca-Cola Co. is expanding the availability for the full line of Seagram's Ginger Ale and mixers across the country. Coca-Cola acquired rights to the Seagram's business in 2002.

Seagram’s Escapes introduced five new tropical flavors within its Spiked portfolio, including Pineapple Cherry Lime, Blood Orange Peach and Passionfruit Margarita along with two that are part of ...

The new Vivendi Universal is close to announcing a sale of its wine and spirits business to giant beverage groups Diageo and Pernod, which bid for the historic Seagram properties jointly and plan ...