Tourism Australia’s new revamped kangaroo logo, which was created for $200,000 by Interbrand Sydney, also caused a stir when it launched in December. The South Australian Tourism Commission ...

How SA's new brand logo got the whole state in a buzz. IT was worth $1.3 million and hyped for months. SA's new brand was announced amid much fanfare - but many people really didn't like it.

The newly launched logo for the state of South Australia has been met with a brutal reception on social media, with Facebook fans dedicating a new page to “the worst logo ever”.