Many people don't know the surprising story behind the Starbucks logo. But if you look closely, you’ll notice one small imperfection.

Starbucks Corp. is giving its siren a facelift. The world's largest coffee company is unveiling a new logo Wednesday that drops the words encircling its iconic sea nymph and gives her a few subtle ...

Starbucks Corp. is giving its siren a facelift. The world’s largest coffee company is unveiling a new logo Wednesday that drops the words encircling its iconic sea nymph and gives her a few ...

advertisement 07-02-2024 DESIGN Starbucks just sued this weed business for copying its logo The coffee giant is retaliating against Starbuds Flowers for using a very familiar siren logo.

In case you haven’t seen it, today Starbucks rolled out a cup design that omits the company’s familiar, predominantly green logo of a mermaid encircled by the words “Starbucks Coffee.” In ...

Starbucks unveils a new logo Starbucks, celebrating its 40th anniversary this year, unveiled a new logo Wednesday that brings the iconic green siren out of the circle and drops the words ...

Starbucks Corp <SBUX.O>, the world's biggest coffee chain, unveiled a new logo on Wednesday that omits its name and the word "coffee", infuriating loyal customers.

Starbucks today rolled out a new logo, which drops the words Starbucks and coffee from its iconic, seafaring image. Deal Journal detects the distinct aroma of trouble.

I’ll have a coffee this time — with milk, sugar, and no Starbucks name on the cup. That, my friends, is how I imagine Starbucks came to abandon its famous logo and its brand identity.

SEATTLE -- Starbucks Corp. is looking toward the future, with a nod to the past, with its updated logo. Making its debut on Jan. 5, the new logo no longer carries the words "Starbucks Coffee ...

Starbucks Corp &lt;SBUX.O&gt;, the world's biggest coffee chain, dropped both its name and the word "coffee" from its 40-year old logo, prompting cries of outrage from people who said they were ...