PepsiCo, Starry’s parent company, is no stranger to generational targeting. From the “Pepsi Generation” of the ’60s, the namesake soda went all in in 1984 with its infamous Michael Jackson ...

Starry Soda is sponsoring the 3-Point Contest at this year's NBA All-Star weekend. But what is this new beverage, exactly?

Starry Zero Sugar has 0 calories, 0g of fat, 25mg of sodium, 0g of total carbohydrates, 0g of sugar and 0g of protein. Now let’s get down to the most important thing –- the taste. Starry has a ...

Sierra Mist is being sidelined again. Pepsi's new contender in the lemon-lime soda wars is Starry. This is just the latest move by the beverage company to compete with Sprite, Coca-Cola's lemon ...

Sierra Mist was discontinued for the new Starry bubbly beverage. Sierra Mist has officially fizzled out at PepsiCo, and the brand has replaced it with a new lemon-lime flavored soda, Starry. The ...

Starry Zero Sugar has 0 calories, 0g of fat, 25mg of sodium, 0g of total carbohydrates, 0g of sugar and 0g of protein. Now let’s get down to the most important thing –- the taste. Starry has a ...

The blogger shared that the new soda, a lemon-lime cranberry offering, “will be available only in zero sugar in both 12 packs and 2L bottles.” ...

After launching a year ago in Jan. 2023, the new lemon-lime soda Starry is bringing in some star power, with a new partnership with Milwaukee Bucks star Giannis Antetokounmpo.

Starry Soda is sponsoring the 3-Point Contest at this year's NBA All-Star weekend. ... However, the beverage's website doesn't offer much background, other than declaring it "hits different." ...