Now the company—which also houses the likes of Blancpain, Omega, and Tissot—is turning to artificial intelligence to take ...

The Speedmaster Moonwatch model, which retails for about $7,000 and is lionized for being the first watch worn on the moon, increased sales in Omega stores by more than 50% since the launch of the ...

At around $250, Swatch’s version—which was developed by the two watch brands and is being marketed chiefly by Swatch—costs a fraction of the latest version of the Omega Moonwatch, which ...

The toughest thing, for most watch fans, will be picking a favorite. Or two. That's how many you can buy at any one store. But there are 11 total watches in the collection. That means at any given ...

"Omega's Moonwatch is legendary and a must-have for collectors. ... The Omega x Swatch MoonSwatch collection includes 11 models, each named for a different body in our solar system.

"OMEGA X Swatch celebrates the iconic Speedmaster Moonwatch, the first watch ever worn on the Moon. The Bioceramic MoonSwatch Collection is the result of an unexpected, provocative, and visionary ...

OMEGA sees the collaboration as a way to grow the brand, not dilute it. “The Swatches are perfect for budding Moonwatch fans and I can’t think of a more appropriate icon for our shared project ...

That being said, the MoonSwatch watches aren’t perfect copies of Omega’s iconic Moonwatch. The watch’s face features Omega x Swatch co-branding, with Speedmaster and MoonSwatch labels on ...

The Speedmaster Moonwatch model, which retails for about US$7,000 and is lionised for being the first watch worn on the moon, increased sales in Omega stores by more than 50 per cent since the launch ...