Evaluating a company's worth can be challenging when there are many components to factor in, but long-term investors must be able to understand how to assess the worth of a company before investing in ...

Forbes contributors publish independent expert analyses and insights. I teach growth leaders how to grow revenues, profits and firm value. What’s the best way to structure and organize marketing in a ...

If your brand isn’t reaching your audience at a visceral level, you’re leaving value on the table. Clever headlines and pretty pictures are not enough. You have to connect meaningfully with people.

Discover how the Value Marketing Framework revolutionizes traditional marketing approaches by emphasizing value-added strategies. This innovative framework guides businesses in quickly and affordably ...

CMO at Blue Ridge Global explores the science of demand planning and price optimization to create certainty in ever more volatile times. I have a simple assessment that you can use to quickly ...