Advertisers spotted negative keyword controls in Performance Max campaigns, which directly contradicts Google’s official ...

A new hover icon in Google Ads surfaces instant, in-line tips to boost campaign performance – no extra clicks required.

SEO budgets are under pressure. The winners? They’re not cutting – they’re reallocating. Here's how to rethink your SEO ...

Six months of testing revealed a repeatable way to scale quality content faster – without sacrificing voice, clarity, or ...

Stay ahead of the curve with tools that simplify SEO, help improve visibility, and adapt to the AI search landscape.

AI search tools are on the rise, but SEO fundamentals remain critical. Learn how the two intersect and what it means for your ...

Google is making AI Max a requirement for using brand controls in new Search campaigns, tightening its push toward full ...

Google Search Console has two new comparison views within the performance reports. The two views were added earlier this ...

Are these changes signaling changes to how Google local rankings work or did Google just clarify its existing document.

This June 2025 core update came a few months after Google’s first core update on the 2025 year, the March 2025 core update.

Google Ads appears to be testing a new expandable summary row in its (beta) Channel Performance report, offering advertisers ...

Advertisers seized rare openings in Google’s auction as rivals exited, driving gains for PMax, boosting ROI, and shifting ...