Pantone has been the industry-standard color language for 60 years. Its tools ensure that color looks the same, no matter where in the world it's printed. If you design or print physical products, ...

Don’t believe it? Well, you can see the color for yourself. Beware though: it is a new hue that can’t be found on a Pantone color chart, so you can only see it in the lab on the campus of UC Berkeley ...

Listen to more stories on the Noa app. The color “olo” can’t be found on a Pantone color chart. It can be experienced only in a cramped 9-by-13 room in Northern California. That small space ...

Unlike most phone makers, who opt for boring colors, Motorola’s unique brand identity and its partnership with Pantone usually yield interesting and distinctive color choices designed to make a ...

And along with spring's penchant for pastels, neutral shades of tan (hello Pantone's color of the year, Mocha Mousse) along with seasonal surprises like silver were also spotted in abundance.

With bold Pantone colours, a razor-sharp OLED display, and a surprising set of features tucked under its ultra-light frame, this new device is out to make a statement. But can good looks and a ...

Human perception of color is regulated by three types of cone cells in the eye. By artificially stimulating just one type with a laser, researchers and study participants experienced a new color ...

Leatrice Eiseman, executive director of the Pantone Color Institute, expects classic black and white to retain their ...

While Pantone specialists have spoken about the influence of space travel on color palettes, Smith said, “We don’t look directly at what Pantone is doing. We work with Coloro. We definitely see the ...

But e-readers don't really feel book-like. Until now. E Ink has partnered with Readmoo to launch the first foldable color e-book reader. The "world's first foldable color e-book reader" features a ...