Now, "The American" is the official name of the 14-team conference, and its rebrand is represented by a beefed-up generic ...

President Donald Trump wants the Cleveland Guardians to go back to their former name. Here's why the city's MLB team changed ...

The game, filled with 4-point shots and minimal defense, broke the previous scoring record for an All-Star Game.

John Oliver has brought his quirky humor to minor league baseball with the debut of the Erie Moon Mammoths. The team, rebranded by Oliver’s “Last Week Tonight,” show played their first game ...

The Big 12 is home to some of the most unique brands in college athletics. Those schools also have some of the nation's best ...

Choosing a team name is more than making a witty pun or a straightforward description. It can help shape the identity of your ...

The SEC Media Days this week highlighted the ongoing rivalry between the SEC and the Big Ten in college football. SEC ...

Google’s Android, the world’s most widely used mobile operating system, started life as open-source software. In its quest ...

Superman’s S-crest is one of the most instantly recognizable logos ever created. The S in the shield has spread all over the world, and is a symbol associated with truth, justice, and one of the world ...

The usually grinning founder-turned-mascot has taken on a scowl to ensure the Yum Brands chain gets serious about winning back market share.

Over the past week, the National Federation of High School Sports has announced numerous rule changes across multiple sports.