Noticed an uncanny amount of Adidas stripes while out and about recently? Maddy Mussen explores the city-wide takeover, and ...

In October 1984, after meeting at Nike's headquarters in Beaverton, Oregon, Nike signed Jordan to a five-year endorsement ...

Ohio State's star receiver Jeremiah Smith signed an NIL deal with Adidas, but he won't be able to wear the German company's shoes during OSU games.

Love them or hate them, bucket hats are back, and the latest spike in sales (up 89 per cent in the last three months, ...

Nike and adidas are both leaning into their catalogs with retro apparel, but which brand has the better collection for Wimbledon 2025?

Topsports receives more than 80% of its revenue from selling Nike and Adidas products in China. The company operates more than 5,000 stores across the country, providing more selection and ...

Both Nike and adidas are leaning into their rich catalogs and channeling a vintage-inspired collection for this year's grass court Grand Slam. Below is what fans need to know about each brand's ...

The marketing team at RC Lens is true to form. Their transfer videos tend to be very Hollywood-like. The announcement of Robin Risser's signing did not deviate from the rule. Which brand has the ...

On Wednesday, Adidas announced that Smith had signed an NIL deal with the brand. The wideout also tweeted a four-word message after bagging his contract with the sports apparel brand.

Nike shares surged 13.3% on Friday as an encouraging forecast on the back of its turnaround effort and plans to reduce China production for U.S.-bound goods bolstered investor confidence.

DICK's Deal Days are back and DICK'S Sporting Goods is offering huge sales on all things sports including shoes, apparel, equipment and more.

Shares in Nike (NYSE: NKE) were trading much higher this morning despite bad news during its most recent earnings report. Here's why.