Arrows have been a critical part of logo design through the years. Inferring motion, speed, precision, they often appear on sports-related brands. The most famous graphic design arrow is a hidden one.

The best logos are often simple and memorable, so it's always a bonus when there's a hidden detail to be discovered.

Armin Vit, a graphic designer who runs Brand New, a blog about logos, isn't exactly a fan.While the letters look strong and assertive, "the torch itself — the fire part seemed like it could have ...

Nike's logo is so familiar to us that we no longer question its meaning. But what is the story behind the so-called "Swoosh" ...

The most surprising thing about Hillary Clinton's announcement on Sunday? Her new logo. It's a sans-serif blue "H" overlaid with a red arrow pointing to the right. For such a simple logo, it sure ...

It's common knowledge that the USPS logo features an eagle – a patriotic symbol that has been its official seal since 1970. New debates began to spring up when a user on the r/g ...

A person was driving behind a FedEx van when they suddenly noticed something in the logo that they'd never seen before - and now they can't unsee it ...

To many graphic design experts of both political stripes, Hillary Clinton’s new logo would be better off in the trash bin. The presumptive Democratic presidential frontrunner unveiled as her ...

People have been left gobsmacked after noticing there's a hidden symbol inside FedEx's logo - and it's not the arrow. As eagle-eyed customers will know, the delivery company's logo is more than a ...

Sharp-eyed travellers spot a hidden symbol in the Jetstar logo: 'I've never noticed it before, now I can't un-see it' There is a hidden arrow in the short Jetstar logo ...

Hidden symbol in Jetstar logo no one knew about. The budget airline has been around since 2003 but there some Aussies who are only just discovering the hidden symbol on the company’s logo.