To launch its PS collection, IKEA used an augmented-reality application that lets users ... the application lets the user visually place the piece of furniture in their homes.

Retail giant IKEA has taken its 2010 ... to the iPhone with a unique augmented reality feature: Users can select a piece of furniture from the catalog and place it anywhere inside the room around ...

The buzz about augmented reality (AR) has been brewing for years ... It’s incredibly efficient to have such a wealth of insight in one place. We work with 80% of Forbes' most valuable brands* and 80% ...

The global retailer is unrolling a new app called Ikea Place, which will use augmented reality to allow customers to both visualize and purchase products remotely. But Ikea shoppers in the United ...

Live trivia gameshow HQ Trivia burst onto the scene, and apps like Ikea Place took full advantage of augmented reality. Here are some of the best apps of 2017, in no particular order. The ...

For many years now, augmented reality has been positioned as a transformative ... and immersive ways to engage customers, from IKEA’s room-scanning app that visualizes furniture in a home ...