Coca-Cola Co. has shifted its North America media account from WPP to rival Publicis Groupe following a closed review, Ad Age ...

Publicis — which last year overtook WPP as the largest agency in the world based on revenues — has won Coke’s media business ...

There are also significant impacts on electricity and water. AI energy demand across the globe will be greater than the ...

Coca-Cola (KO) is considering a new advertising partner for North America and ditching WPP (WPP), Digiday reported Friday, ...

This really isn't what WPP wanted to hear. Publicis has won Coca-Cola's North American media, worth $785m blast year, from ...

Pratik Thakar, head of generative AI for The Coca-Cola Company, explains how the beverage giant is applying the tech ...

Major Indian beverage brands are rolling out flagship campaigns earlier than usual post-Holi, with experts predicting a ...

Coca-Cola (NYSE:KO) is considering a new advertising partner for North America instead of its existing media account holder WPP (NYSE:WPP), Digiday reported Friday, citing three sources.

On March 11, a new Coca-Cola ad featuring NJZ (NewJeans) sparked speculation about a potential world tour. Fans have been analyzing various elements in the commercial, linking them to a possible ...

NewJeans/NJZ have shared a remake of the iconic '80s advertisement song for Coca-Cola, titled 'I Feel Coke', alongside an accompanying video.