In a bold move beyond beverages, The Coca-Cola Company is stepping deeper into the music world with the launch of real thing records. (rtr), a new global record label created in partnership with ...

Atlanta-based Coca-Cola will replace the tagline “Open Happiness,” which was launched in 2009, with “Taste the Feeling,” the beverage giant reported Tuesday.

Fans will be soda-lighted. Coca-Cola is reviving its iconic “Share a Coke” campaign for the first time in over a decade — this time targeting a younger audience.. Starting in April, Coca ...

Why Identity Drives Happiness And Reduces Quiet Quitting. getty Why Identity Drives Happiness And Reduces Quiet Quitting. Silvia Garcia, former Director of the Coca-Cola Happiness Institute ...

Coca-Cola has issued a statement after copping huge backlash for creating an AI-generated Christmas commercial that fans labelled “disastrous.”. Paying homage to the iconic drink’s 1995 ...

When James Quincy became CEO of Coca-Cola in 2017, the beverage giant embarked on an effort to diversify its reach beyond soda, which has broadly been in decline over its sugary health effects.

Coca-Cola worked with three A.I. studios to produce the ads: Secret Level, Silverside AI and the Wild Card. Coca-Cola is not the first legacy brand to draw backlash for using generative A.I. in ...