Pernetti said that during one of his first meetings with league presidents about a rebrand, he typed “AAC” into a browser and it defaulted to ACC. So the league now just goes by “The American,” even ...

K Sports is planning to challenge EA Sports with a college basketball video game, according to Sports Business Journal's ...

Caitlin Clark bounced a ball, joined a team huddle and gave one of her All-Star teammate’s shots a playful thumbs down before ...

K Sports seems ready to join EA in the college basketball space with a rumored new entry into its College Hoops series.

K Sports is making a college basketball game, one in which Power 4 programs such as the Big Ten’s UCLA and Michigan State and ...

Shopify reports the WNBA is experiencing significant growth, with fan engagement and merchandise sales surging, creating ...

Caitlin Clark struggled in her first-ever visit to Boston — a performance that didn’t seem to spoil the mood of the fans who filled TD Garden on ...

A House subcommittee advanced legislation that seeks to address recent seismic changes in how college athletes are ...

On The Clock College Baseball announced (via X) that the Tulane University Green Wave baseball program just snagged another ...

The NCAA on Friday named the 2026-27 chairs of the NCAA Division I men’s and women’s basketball committees and a plan to announce the top 16 seeds ...

The committees for men's and women's Division I basketball met this week to discuss possible expansion of the March Madness ...