Labubu not the first toy craze, and certainly won’t be the last Labubu creator Pop Mart joins a small list of companies that have tapped into the zeitgeist, drawing in millions of buyers who ...

One option for POP MART may be to assert trade dress claims. Squishmallows, a different internet-viral plush toy, have also faced widespread copyright and trademark issues from internet dupes.

Here’s a look at some of the most popular toys over the years. This image provided by Pop Mart, shows Labubu, the plush toy from China’s Pop Mart. [Photo: Pop Mart via AP] ...