New multi-format ad options in Google Ads give advertisers the ability to add in-feed and Shorts ads to Video Reach Campaigns (VRC). VRC specializes in optimizing campaigns to reach the maximum ...

Brands are turning to new ad formats to move down the funnel with their streaming campaigns to achieve outcomes beyond reach and frequency.

Google quietly dropped a new help document titled About Video ads across Google surfaces, offering a detailed look at its next evolution of shoppable video ad formats, following teasers at Google ...

Video reach campaigns use Google AI to improve reach by combining ad formats like skippable and non-skippable ads. With the update, advertisers can now upload a 60-second vertical video in order ...

Google is bringing its Google Ad Manager tech to the platform to help quickly scale Rewarded Video, along with other ad formats for brands and agencies, Roblox added.

CNN’s chief data analyst Harry Enten breaks down Americans’ interest in the Epstein files.

Roblox on Tuesday launched a new format of video advertising on its gaming platform and announced a partnership with Google to help boost the growth of its nascent ad business.

Google claims the change was made strictly to help differentiate the now at-issue skippable, in-stream ads from newly introduced non-skippable in-stream ad formats.

Google is in hot water over video ads A new report suggests advertisers may have been paying more money for ads that don’t meet Google’s own standards.

Google Ads offers a variety of ad formats tailored to different campaign types and goals, including app, display, local, performance max, search, smart, shopping and video ads.

Google has published a new help document named About Video ads across Google surfaces. As you know, Google announced new video ad formats at Google Marketing Live and we've seen Google testing ...