News

Finding the right balance of ad volume without alienating viewers is becoming one of streaming’s biggest challenges ...
The AI model is still slapping garbled, nonsensical captions on videos more than a month after launch, even when users ...
After many years in mobile advertising, from media buying to demand side platforms (DSPs) and now leading a company focused on mobile OEM advertising, I have seen user acquisition (UA) move from ...
Google added new AI tools to Search and YouTube in Southeast Asia to simplify ad creation and adapt to changing search habits.
Google is upgrading Video Action Campaigns to Demand Gen, giving advertisers access to multi-format ads across YouTube, Discover, and Gmail.
Right now, media companies seeing the strongest performance gains are those actively evolving their advertising strategies.
Google has published a new help document named About Video ads across Google surfaces. As you know, Google announced new video ad formats at Google Marketing Live and we've seen Google testing ...
Specifically what you will see are new video ads format, "generated for you," Image-to-video, AI outpainting, a new Asset Studio, Video management tools, and new Agentic capabilities.
YouTube has introduced Peak Points, an AI tool that identifies high-engagement moments in videos for targeted ad placements. This feature, part of a pilot program, aims to enhance advertisement ...
YouTube has introduced a new 'Peak Points' ad format that places ads right where something exciting happens in a video.
With the introduction of Onsite Video, Criteo now offers a comprehensive, full-funnel onsite advertising suite, combining Video, Display and Sponsored Product ad formats in one unified platform.
Google violated the Sherman Antitrust Act “by willfully acquiring and maintaining monopoly power” in the online technology ad industry, the court said.