What began as a beauty blog has grown into one of the most influential makeup brands of the 21st century. Founded by makeup ...

When Huda Beauty unveiled its Lip Contour Stains — a smudge-proof lip stain-meets-lip liner promising 12-hour wear — the ...

Bananas are infiltrating beauty launches this year – from a main ingredient player to loud design aesthetics – with everyone from Prada Beauty, Marc Jacobs and Glossier jumping on the hype. But can ...

Amaya Espinal, aka Amaya Papaya, won over the internet thanks to her catchy one-liners and likable nature. And eventually, ...