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If you're still using Google as your search engine of choice, the company is now experimenting with a new feature known as ...

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People are clicking on fewer and fewer Google Search ads because of AI Overviews, despite Google's claims to the contrary.

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Key Takeaways Website speed, mobile-friendliness, and security are essential for better search rankings.Proper crawling, indexing, and structured data improve v ...

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Embrace changes – but don’t do it blindly, says Mike Christoforou, because good marketing is about the people as well as the ...

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The whole premise of internet publishing — that you could reach audiences far and wide — is starting to crumble.