LeBron James is a four-time champion, four-time MVP, 19-time All-Star, and the highest-paid NBA player. King James has amassed amazing cars and houses en route to becoming a billion-dollar athlete.

A bait and switch on a bait and switch? By Tony Maglio When LeBron James announced “The Decision” in July 2010, nearly 10 million people tuned in to ESPN — a huge number (even back then) for non-NFL ...

LOS ANGELES (AP) — LeBron James had another “decision” to announce. Turns out, it was an ad. The Los Angeles Lakers star teased that he would have something to say Tuesday. The “decision” reference is ...

Invoking an all-time hot-button topic for fans like "The Decision" just to do an ad was lame by LeBron James. Ronald Martinez / Getty Images If LeBron James’ original “The Decision” was a fascinating ...

The second decision wasn’t what most expected. When LeBron James teased a major announcement earlier this week, revealing a video that played as a hint of a sequel to his free agency announcement in ...

NBA fans thought that LeBron James was hinting at retirement when he released a video teasing a "second decision" post on Oct. 6 that implied he would be deciding something on Oct. 7 at 9 a.m. MST.

Remember how thrilled you were to find out he would be playing basketball again? Remember how exciting it all seemed, that the greatest was once again returning to the hardwood? Good times, right? And ...

Fans called the advertisement "corny" and "nasty work" after James teased he made "the decision of all decisions" Michael Reaves/Getty LeBron James teased a major announcement, calling it the ...

In 2010, LeBron James shocked the basketball world by announcing he was leaving the Cleveland Cavaliers for the Miami Heat in an ESPN special titled "The Decision." On Tuesday, that special is getting ...

LeBron James isn’t going anywhere, after all. At least not quite yet. The announcement the Los Angeles Lakers star had teased Monday, Oct. 6 fueled speculation that it could address his playing future ...

LOS ANGELES -- LeBron James had another "decision" to announce. Turns out, it was an ad. The Los Angeles Lakers star teased that he would have something to say Tuesday. The "decision" reference is a ...