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Origin is opening access to advertisers interested in measuring deduplicated cross-media reach and frequency across linear TV ...
Certification Highlights Comscore’s Leadership in Big Data and Transactable Media MetricsRESTON, Va., July 10, 2025 (GLOBE NEWSWIRE) -- Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, ...
Dr. James McCaffrey presents a complete end-to-end demonstration of linear regression using JavaScript. Linear regression is ...
When it comes to engaging fans and bringing them closer to players and into the games, sports leagues like the NBA have more touchpoints than ever. But as fan engagement is distributed over more and ...
Developed with Lumen Research, the launch expands DV Authentic Attention measurement from web and CTV to social platforms for ...
German firm CS INSTRUMENTS locates N. American headquarters in Beaufort County, and Swiss-based SCHNEEBERGER will manufacture ...
Revolutionize your marketing. Achieve radical transparency & real-time insights in an AI-powered media world. Drive business ...
Research suggests new headgear could reduce the overall collision ‘burden’ on players over a season or career, with potential benefits for long-term brain health.
This roundtable explores how pharma can realign its strategy to ensure visibility, resonance and results in today’s shifting ...
Clarivoy unveils tool for enhanced measurement across linear TV, CTV, video & display advertising Tuesday, Jun. 17, 2025, 04:15 PM Auto Remarketing Staff ...
“We found that plants don’t respond to water stress in a simple, straight-line way,” said senior author Kelly Caylor, a professor at UCSB’s Bren School of Environmental Science & Management. “Instead, ...
At the NBA, Auguste explains, she’s only able to (incompletely) measure the linear, social, and digital components of viewership, but she’d like to be able to aggregate it all and deduplicate the ...