I try out plenty of mascaras as part of my job as a beauty editor, but here's a new one that's totally surprised me by how ...

In the world of beauty, where people have long coveted voluminous lashes, the invention of false eyelashes revolutionized how individuals enhance their eyes. But why were fake eyelashes invented ...

Faux eyelashes can be tricky to apply just right, but with these tips from a makeup pro, you'll be looking fabulous in your ...

Jetzi, an emerging innovator in the lash industry, today proudly announced the launch of its Ready-to-Wear Collection, a ...

The best fake lashes offer a quick and easy way to amplify your look. We asked experts to share their favorites, along with tips for how to apply and remove them.

Heroine Make's waterproof Long and Curl Mascara Super WP is made with lightweight fibers to promote curl and length. Promising review: "I love love love this mascara. I’m an everyday false ...

FALSE eyelashes are a beauty trend with a long and unique history. The cosmetic enhancement product became mainstream in the 1950s after being popularized by celebrities. Why were false eyelashes i… ...

Applying false eyelashes has been a beloved cosmetic ritual for many women since the early 20th century. ... Some have been applying lashes for so long, it may not take any effort at all.

But fake eyelashes and lash glue are always an option.) ... The time can vary in terms of how long eyelash extensions last. In fact, how long they last really depends on how well you care for them.

In the world of beauty, where people have long coveted voluminous lashes, the invention of false eyelashes revolutionized how individuals enhance their eyes. But why were fake eyelashes invented in ...