As Flagg moves from college to the pros, he also swaps the logos on his shoes, moving from the Nike-sponsored Duke and ...

Fintech company Chime paid the Mavericks $33 million over three years for the team’s jersey patch rights and other ...

And on top of it all? That very noticeable splash of pink comes with the J logo and the adidas crest, and the new ...

In Chime Financial’s IPO prospectus on Tuesday, the company disclosed terms of its sponsorship deal with the NBA’s Dallas ...

“We’re looking forward to seeing everyone in the building,” said Naismith Memorial Basketball Hall of Famer Welts, who on Jan ...

Chime paid the Mavericks an average of $11.1 million the last three years, according to the company's filing. The Mavericks received $11.2 million in 2024, $11.5 million in 2023 and $10.5 million in ...

Golden State Valkyries bring brands off bench with United, Sephora, Chase, Kaiser Permanente, and the Bay Area itself.

Teams across IndyCar and all motorsports depend on support from corporate partners, typically in exchange for placement of ...

Joe Rogan made a big claim about Michael Jordan, where he expressed his opinion on the six-time NBA champion's accomplishments had he been a UFC fighter.

The TV industry and buyers of commercial time were able to breathe a little easier going to their annual week of ...

The Venezuelan is the latest in a long line of PGA Tour pros to don the US league's logo on a piece of clothing - but why?