Now, with the Tech Fleece movement a distant memory, Nike is hunting for their next athleisure success story. The new Nike 24.7 apparel collection is their bet, and after wearing it for the last ...

With the Tech Fleece movement a distant memory, the new Nike 24.7 apparel collection is the Swoosh's next athleisure hit.

The athletics retailer sees the DressGo game as a way to showcase its styles in a way that resonates with female gamers.

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