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Pizza Hut used the original logo from 1967 to 1999, when it was the by far the biggest pizza company in the world. Its market share has been dwindling since, and Domino’s overtook Pizza Hut last ...
Pizza Hut wants to return to its winning ways. So it’s rebooting the logo from when it dominated the American pizza market. The pizza chain is replacing its current round logo with a retro logo ...
Pizza Hut’s social media accounts — Twitter, Facebook and Instagram — have already switched to its retro logo as of Tuesday. The logo was also rolled out during a national television campaign.
This week, Pizza Hut will return to using its distinctive logo — red roof , black letters — across commercials and print marketing. Used from 1967 to 1999, it's the branding identity that, for ...
Radley added the brand has been “polite and shy” about its legacy as a Plano, Texas-based chain founded in 1958, and that Pizza Hut will roll out its new logo during a national TV campaign.
Pizza Hut is returning to its old logo to reinforce its brand as the original pizza chain. Pizza Hut. By Haley Cawthon – Assistant managing editor—digital, Louisville Business First.
Brandweek wanted to know why Pizza Hut was test-marketing a new logo that refers to the chain simply as "The Hut." Pizza Hut was "introducing another vocabulary word," Niccol said.