News

Burnley are challenging for the title and Manchester City are set to be relegated, at least in our table to Premier League ...
Manchester United renewed with Adidas until 2035, securing £90m per season in one of the Premier League's richest kit deals. Barcelona’s new Nike contract (2025–2039) is worth £105m per season, plus a ...
Shirt sponsorships are no longer just about visibility – they’re emotional investments in culture, community and global ...
Liverpool supporters have been given a first 'look' at the club's new 2025/26 home kit through a teaser for the latest ...
The season is over and a summer of wild transfer speculation, luxury holiday snaps, and elaborate kit reveals is on the way. Check back here for all the latest confirmed kits for all 20 Premier League ...
Marketing experts say German company will probably see a profitable return despite commitment to pay £100m a year ...
Arne Slot's side are playing a match each in Hong Kong and Japan and will be hoping the tour benefits the club in a whole ...
Arsenal's burgundy number and Liverpool's new balance era feature in the fan-voted top 12 Premier League kits of all time.
Liverpool have spent more than £170m on players already this summer, but their spending spree may be set to continue. Arne ...
Nigeria’s Mission X has an ominous sounding name but a simple meaning. The Super Falcons aim to win a 10th overall Women’s ...
Despite fluctuating on-pitch fortunes, some football clubs continue to dominate off the field, especially in commercial revenue from kit sponsorships. In 2025, these 7 boast the most lucrative ...