Google's AI now picks trusted brands for answer summaries, not search rank. Get the playbook to earn citations and protect your ecommerce traffic in 2025.

Here's how AI determines which content gets seen — and why visibility now drives brand performance. The post Why visibility is now the most important marketing metric appeared first on MarTech.

For marketers and creators, this shift means that content once confined to the Instagram ecosystem can now reach broader ...

AI and social media are rapidly changing how people discover restaurants online. Here are some tips and tricks to consider.

AI is changing search forever. Geoptie’s four GEO tools help SEO experts stay visible, trusted, and competitive in the AI era ...

Meta has confirmed its search indexation rules are changing, exposing Instagram posts and reels to an entirely new audience.

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google local rankings seem off, it might be a bug with ...

Search Engine Optimization (SEO) has dominated digital marketing strategies for two decades, but a fundamental shift is ...

This week we covered the ongoing Google June 2025 core update and how we are finally seeing some recoveries with the past ...

The ramp-up time for sales development representatives can take 6-plus months. Attrition rates are climbing across B2B ...

Great content is the foundation of every successful digital marketing campaign. Whether it’s writing blogs, creating ...